At GetYourGuide, we believe that quality experiences create lasting memories for travelers while helping partners build successful businesses.
As a global marketplace for experiences, we connect travelers with thousands of activities worldwide. We are committed to ensure the experiences we offer our customers meet consistent, high standards that give travelers trustworthy options and help you showcase your activity's value. Therefore, we maintain and rigorously enforce a clear set of guidelines for partners that define what we do and don't allow on our platform.
These guidelines complement our list of restricted activities.
Activity Titles:
Titles must start with the location of the activity (either the attraction name for entry tickets, or the city/destination for all other categories).
Titles must clearly describe what your activity is about, including the category (e.g. "Walking Tour," "Cooking Class," or "Entry Ticket").
Titles must be free of typos and not written in capital letters (except for well-known acronyms like NYC, MoMA, and UNESCO).
Titles must not contain details of pricing or discounts, as this information is displayed separately
Only use ‘Half-Day’ for activities 4-7 hours long, and ‘Full-Day’ for activities 8 hours and over
Only use ‘Small Group’ for groups of 15 or under for day trips, 18 or under for multi-day tours, or 10 or under for everything else
Content and Descriptions
Descriptive text must be accurate, comprehensive, and free of major inconsistencies, providing travelers with all necessary information.
Content must be written in the language you selected for the listing. Exceptions are allowed for local place names, official brand names, or widely understood phrases only if appropriate and clear.
Content must be your own original work and not copied from other listings or generic sources without proper rights.
Offensive or discriminatory content based on race, ethnicity, national origin, religion, gender, gender identity, sexual orientation, age, disability, or any other protected characteristic is expressly prohibited.
Explicit nudity and sexually suggestive content primarily for sexual gratification is prohibited. Limited exceptions may apply for legitimate artistic, educational, or cultural contexts (e.g., classical art in a museum tour, certain traditional cabaret shows if non-explicit and clearly contextualized).
Violence, harm, and graphic content including depictions or glorification of graphic violence, gore, self-harm, or harmful acts is prohibited.
Animal cruelty or exploitation including images or descriptions depicting harm, abuse, distress, or exploitation of animals is prohibited. See our animal welfare policy.
Images and Visual Content
First images must be high quality (clear, well-composed, good resolution, not pixelated), directly relevant to the core activity, and correctly oriented.
All images must be directly related to the experience offered and not be stock photos that don't accurately depict what the traveler will see or do.
Images must be clear, well-lit, properly oriented, and primarily showcase the experience without significant text overlays or distracting logos.
Blurry, out-of-focus, poorly lit, or incorrectly oriented (upside-down/sideways) photos are not permitted.
Images containing offensive content (explicit nudity, animal cruelty, violence) are prohibited.
Pricing and Fees
Pricing shown on GetYourGuide must include all mandatory fees essential for the traveler to participate in the core itinerary as described. A "mandatory fee" is any cost essential for the traveler to participate in the core itinerary as described (e.g., entrance tickets, required guide fees).
Free tours or tip-based tours where primary compensation is expected via voluntary tips are not permitted.
Individual ticket prices cannot exceed €2,000 per person (or equivalent in local currency). This applies to all pricing types (individual, group, or tiered).
Booking Policies and Requirements
Cancellation information in free-text fields must be consistent with the cancellation policy configured for the product.
Conflicting cancellation policies stated in text fields that differ from the configured product policy are not permitted.
Cut-off times for new bookings cannot exceed 10 hours before the activity's start time.
Minimum number of participants required for an activity to be confirmed should be 5 or less.
Contact Information and Direct Booking
Direct contact details (phone numbers, email addresses, website URLs, social media handles) in free-text fields or encouraging travelers to book directly are prohibited.
Essential operational contact details may be permissible only within the designated "Voucher Info" section.
Listing Management
Creating multiple listings for identical or very similar activities is expressly prohibited.
Variations of an activity (e.g., different durations or languages) must be managed as options within a single product listing.
All experiences on GetYourGuide must fully comply with these guidelines. We reserve the right to review all content and to remove any activity or content deemed inappropriate, offensive, misleading, or in violation of these guidelines, our Terms & Conditions, or applicable laws. Repeated or severe violations may lead to further actions, including suspension or termination of your supplier account.