How to set up special offers

Creating special offers can significantly boost your bookings by attracting travelers with discounted prices. Follow the steps outlined to effectively set up standard, early, last-minute, or time-slot-specific offers.

Special offer legal disclaimer

You must comply with all applicable laws and regulations when displaying prices, including but not limited to the obligation to include all taxes and all fees in the price you display. Also, at the time of the introduction of a strike-through price, the strike-through price must be the lowest price charged for the product within the preceding month. This strike-through price may then remain on the activity offer for 30 days and needs to be removed after the expiration of 30 days.

About Special Offers 

Reduce your prices for a limited time to attract travelers to your activity. These discounts are called "special offers," and you set them up here:

  1. From your home page, Go to Create > Special offers

  2. Click on “Create special offer”

Our insights and tips on special offers:

  • Don’t create offers that are longer than 30 days; if you want a permanent lower price, edit it in the pricing functionality.
  • Don’t create offers that are way out in the future (i.e. for activities more than 60 days away).
  • Special offers in general can help boost demand & increase bookings by up to 25%.
  • Don’t increase your prices and then create special offers: we monitor such unfair practices. Repeat offense can lead to suspension from this feature (i.e. you will not be able to create special offers anymore).

Creating a “standard special offer”

Steps:

  1. Give a name to your special offer (e.g. Spring 2023 offer).
  2. Select the tour and tour option that you want the offer to be applied to. You can select more than one tour and tour option. 
  3. Select the activity dates to which you want the offer to be applied.
  4. Choose “standard offer” as the offer type.
  5. Select the days and time slots you want the offer to be applied to. By default, it applies to all the slots.
  6. Define the % discount and number of seats you want the offer to apply to. By default, it applies to all the seats.

Why should you create a “standard offer”?

  • If you want to attract travelers on specific dates in the future 
  • If you want to experiment with lower prices and see its effect on the bookings

Creating an “early special offer”

Steps:

  1. Give a name to your special offer (e.g. Early special offer - 10%)
  2. Select the tour and tour option that you want the offer to be applied to. You can select more than one tour and tour option. 
  3. Select the activity dates to which you want the offer to be applied.
  4. Choose “early offer” as the offer type.
  5. Enter the booking notice that you prefer.
    Note: A booking notice of "10" for early offer means: all bookings done at least 10 days in advance of the activity date receive the special offer.
  6. Select the days and time slots you want the offer to be applied to. By default, it applies to all the slots.
  7. Define the % discount and number of seats you want the offer to apply to. By default, it applies to all the seats.

Why should you create an "early offer"?

  • Get early bookings for future dates.
  • Attract travelers to future activity dates before your competition does.

Creating a “last-minute special offer”

Steps:

  1. Name your tour (e.g., 2 days last minute offer - 10%).
  2. Select the tour and tour option to apply the offer. You can select more than one.
  3. Select the activity dates for the offer.
  4. Choose “last-minute offer” as the offer type.
  5. Enter the booking notice (e.g., a booking notice of "2" means bookings made at most 2 days in advance receive the special offer).
  6. Select the days and time slots for the offer. By default, it applies to all slots.
  7. Define the % discount and number of seats for the offer. By default, it applies to all seats.

Why should you create a “last-minute offer”?

  • Sell remaining inventory at the last minute rather than letting it go unsold.

Creating a special offer that applies to select time slots

Steps:

  1. Give a name to your tour (e.g. Afternoon deal - 10%)
  2. Select the tour and tour option that you want the offer to be applied to. You can select more than one tour and tour option.
  3. Select the activity dates you want the offer to be applied to.
  4. Choose the offer type you want. Refer to the section above to understand all possible offer type.
  5. Select the days and time slots you want the offer to be applied to by clicking the option “Include specific weekday and option”.
    Note that all of your time slots are populated according to the availability provided during product creation. 
  6. Define the % discount and number of seats you want the offer to apply to. By default, it applies to all the seats.

 

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